From venturebeat.com:

Electronic Arts showed off its latest sports games today, with a heavy emphasis on new kinds of games that could appeal to wider audiences.

Among the big titles coming soon is EA Sports Active, a fitness title for the Nintendo Wii that resembles the Nintendo Wii Fit title (which topped 10 million unit sales last year). But EA Sports Active isn’t just a knock-off of the popular balance-board game.

The game has a deep fitness program for people who are serious about losing weight and staying trim. They can use its advice and tools to track their activities and design workouts that let them have fun while they exercise. You can do things like simulate rollerblading jumps by tying the Wii controller to your thigh and jumping up and down. You can use a stretch band to exercise your arms and see how precisely you’re following the instructions by looking at your on-screen avatar. The game isn’t as cutesy as Wii Fit, so it may appeal to people who thought the Nintendo game was a tad silly.