Feedback

Mar 10 2009

Games industry fury over health campaign

Published by Chris at 9:16 am under News  (short URL)

From timesonline.co.uk:

change4life The government’s new health campaign suggests that video games are causing inactivity and obesity among young Britons.

Representatives of the British game industry reacted with outrage on Monday when the latest video in the government’s Change 4 Life healthy living campaign featured a young boy on the sofa playing with a games controller, below the caption “Risk an early death, just do nothing.”

“This sort of campaign just reinforces the worst stereotype of the games industry,” a spokesman for Sony told The Times. “It feels like, once again, the video games industry is being made to carry the can for society’s ills.”

Related posts:

  1. University of Baltimore, Games For Health To Host Health Game Jam
  2. 2009 Games for Health Conference announced
  3. Microsoft Launches Get Game Smart Campaign
  4. ‘Brain gyms’ a new industry
  5. Touch games poised to shake up industry





No responses yet | Tags: , , ,

Comments are closed at this time.